- Why Use SEO?
- How SEO Works
- SEO or PPC?
- SEO Tracking
- SEO Strategies
- SEO Linking Strategies
- 10 SEO Myths
- SEO Glossary
Internet Marketing
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Everything Internet Marketing Blog
Gottarent.com & Real Estate Locators support the Toronto homeless.
See the press release below for the Toronto Homeless benefit show. Real estate company Real Estate Locators and Gottarent.com have come together to support a great cause. Press Release: Toronto Homeless need your help! Are you part of...Read the story »
Welcome to Everything Internet Marketing Blog!
Finally a blog that can help small to medium size businesses with their internet marketing needs. Our blog will be updated regularly by our team here at Direct Consulting Group (DCG). Our aim is to...Read the story »
Search Engine Marketing: Does it really work?
Search engine marketing is one of the most powerful internet marketing strategies available to any business today. What makes it so powerful is that people are searching online everyday for different services, products, and answers...Read the story »
the first page." ~iprospect
Why search engine optimize your website?
Direct Consulting Group
Search Engines are the leading way that people are finding businesses online.
Search engine marketing is all about finding the right people who are in need of your services at the right time. So how are customer`s finding services today?
As internet marketing continues to grow, it is becoming increasingly important for businesses to plan for their internet marketing future.
Statistics showing how people are finding websites online:
Search Engines: 81%
Link from another site: 59%
Viral Marketing (word of mouth): 56%
TV: 48%
Guessed URL: 41%
Online advertising: 20%
Radio: 19%
Direct Mail: 10%
(Forrester Research Inc.)
Other interesting statistics:
There are 180 million searches keyed every day that`s a lot of people looking for specific websites or information.
90% of people do not look past the top 30 search results; of that, 62% do not go beyond the first page.
So what - they are just statistics. Right?
One last stat we promise.... 70% of people are actively looking for ways to block out, opt-out or eliminate advertising. Wow that is alot - so what does that have to do with search engine marketing?
To understand why search engine optimization for your website is important you need to think of the last time you used a search engine and why - what were you looking for? Where you searching for something specific? Did you undergo multiple searches until you found what you were looking for?
You were reaching out for information. You were looking for a company, product or service that somebody else had to offer.
Right place, the Right time.
Search engine optimization is all about delivering specific and relevant information that consumers are actually looking for - just when they need it.
With so many marketing choices available for companies today, it is becoming more increasingly important for advertising dollars to be invested into medias that will achieve quality results while minimizing waste.
The internet as an marketing vehicle continues to grow and search engine marketing leads the way to help online users locate websites. How are you going to stay ahead of your competition and planning for your future marketing?
Toronto Internet Marketing Services & Strategies for your business.

